The findings in “Profiting Higher Education?” are based on nationally representative surveys with 197 current for-profit college undergraduate students, 249 recent graduates who completed certificates or degrees at a for-profit college and 803 adults who are considering enrolling in college to earn an undergraduate certificate or degree (adult prospective students). This research also included regionally representative surveys with a total of 656 human resources professionals (employers) from four major U.S. metropolitan areas. Interviews with current undergraduates, graduates and prospective students were conducted from February 7 through June 7, 2013, by phone, including cell phones, and online. Data from employers were collected through telephone interviews from April 4 through May 9, 2013.
Public Agenda also conducted a total of eight pre-survey focus groups across four major metropolitan areas in the United States. Four groups were conducted with human resources professionals and four with adult prospective students. In addition, we conducted four Learning Curve Research (LCR) focus groups with adult prospective students.